First products will focus on the needs of energy, protein and mental health. We decided to launch the first products for golfers.
Playing golf needs a combination of physical performance with a mental performance. We believe that successful products for golfers will be great products for everyone.
The first product portfolio will be focusing on the combine need of energy, protein for muscle recovery and mental health.
We aim at the time spent during the game as well as at the after game: hole 19th!
Within few months we planned the launch of a series of low-alcohol beers, within the first one focusing on hydration and recovery from the game.